To achieve breakthrough performance across all global online travel platforms, we must enhance our listings to maximize our visibility within the search ranking algorithms
The 4 key groups of critical factors that contribute directly and powerfully to boosting search rankings across all global online travel platforms are 1| High guest review score and high recent review volume, 2| 100% Content score and inventory reliability, 3| Program participation and booking traffic performance, and 4| Competitive pricing and pricing parity.
It must be pointed out that high guest review score accounts for 20% to 25% of the total weight in the search ranking algorithm.
Global online travel platforms use algorithmic structures to propel hotels, resorts, and serviced apartments with high guest review score to the top of search results.
At FrankieKnowledge, we have in-depth expertise to maximize the performance of your listings on global online travel platforms while significantly increasing your book-direct channel revenue.
We implement our proprietary FrankieKnowledge Customized Online Travel Platform Advisory Model to secure superior and sustainable results.
In addition, we work extensively with 7 global online travel platforms, namely Booking.com, Agoda.com, Trip.com, Tiket.com, Traveloka.com, Expedia.com and Meituan.
